Steinhoff GroupExited · Feb 2025 — May 2026

Teen-events brand · Dubai · Berlin · Hamburg

CASA

A teen-events brand, built from the ground up and handed over.

25+
events across 3 cities
10,000+
total audience
800+
guests at peak event
6-figure
lifetime revenue
Where we hosted parties01
DubaiBerlinHamburg
The story02

I started CASA as a promoter, learning the events business from the inside, then launched original events to raise the bar on what a teen party could be — the standard was low, I'd seen what good looked like, and I built something that matched it.

It grew into a brand running 25+ shows across three cities and two continents, then exited via a five-figure handover.

Read the full story
CASA · Steinhoff Group